Buildr / Website upgrade & local SEO
Buildr: 504% More Google Search Clicks
A website upgrade and local SEO campaign for a Meath construction business, with measurable growth in organic search: 453 clicks in the latest three months, compared with 75 in the previous three months.
The results at a glance
Google Search Console comparison: 12 August–11 November 2026 versus 12 May–11 August 2026.
504% more clicks
75 → 453 Google organic search clicks.
202% more impressions
9,574 → 28,921 appearances in Google search results.
Higher click-through rate
0.8% → 1.6%, as displayed in Search Console.
Improved average position
35.3 → 22.1: an improvement of 13.2 positions across the reported searches.
The brief: get found for the right work in Meath
Buildr wanted to be found by people looking for civil engineering services in Meath. The specific ranking goal was to reach the top for “Civil Engineering Company in Meath”.
Our work combined a website upgrade with local SEO, giving the business a clearer way to present its services, demonstrate completed projects and turn interested visitors into enquiries.
A website built around services, locations and evidence
Clear service pages
Civil engineering has its own page alongside the company’s wider construction services, helping visitors find information relevant to their project.
A stronger local focus
Meath is prominent in the website messaging, supported by service-area information and location pages.
Proof of completed work
The project portfolio gives potential customers examples of Buildr’s experience before they get in touch.
Clear routes to enquire
Quote forms and telephone links make it straightforward to discuss a job with the team.
The site also includes practical content on topics such as demolition planning permission, groundworks costs and limecrete flooring, answering questions people ask while researching projects.
What changed in Google Search
In the latest three-month period, Buildr received 453 organic search clicks, up from 75. That is 378 additional clicks and a 504% increase.
Search impressions rose from 9,574 to 28,921—more than tripling, with an increase of approximately 202%. Average position improved from 35.3 to 22.1, while the reported click-through rate rose from 0.8% to 1.6%.
Together, these figures show a website appearing more often in search and attracting more clicks. They measure search visibility and visits from Google search results; they do not measure enquiries, sales or Google Maps actions.
The local ranking goal
The project team reports that Buildr achieved its target top position for “Civil Engineering Company in Meath”. This is a separate, reported outcome: the site-wide Search Console figures above do not independently establish a number-one position for that individual query.
How we measured the results
Source: Buildr’s Google Search Console property, https://buildr.ie/, checked on 14 November 2026. Search type: Web (text), with no query, page, country or device filters. We compared the last three months available in the report with the previous three months.
Percentage changes use the underlying click and impression totals. CTR and average position are the rounded figures displayed by Search Console. These are consecutive reporting periods, not a controlled before-and-after test of the website launch. Search demand, the mix of queries and other factors can also affect performance. Rankings vary by location and over time.
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